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Notes on WooCommerce profit tracking, cost of goods, fees, and running a store on real margin.
Profit TrackingJune 18, 20265 min read
Revenue Isn't Profit: What Your WooCommerce Dashboard Doesn't Show You
WooCommerce Analytics is excellent at reporting revenue. It has almost nothing to say about what you actually kept. Here's the gap, and why it matters.
Read postHow-toMay 27, 20266 min read
How to Set Up Cost of Goods Sold in WooCommerce (the Native Way)
WooCommerce already has a Cost of Goods Sold field built in. Most stores never fill it in. Here's how it works, and how to populate it without doing it product by product.
Read postProfit TrackingApril 9, 20264 min read
Payment Gateway Fees Are Quietly Eating Your Margin
A 2.9% processing fee sounds small on a single order. Multiplied across a year of sales, on top of already-thin margins, it's often the single largest cost most stores never look at directly.
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